Strategies and tactics to help you survive and thrive in a pandemic economy. It may not be business as usual, but it’s definitely business. That’s one way to view the homebuilding industry’s uneasy coexistence with a pandemic. In fact, if you take a bird’s eye view of the present challenges, you’ll discover enough encouraging developments to lift the spirits of nearly any homebuilder: Growing populationRock-bottom mortgage ratesLow inventories for new and existing for-sale homesSurging 55 and older buyers Consider home inventory, for example. Homebuyer demand easily outpaces the number of homes for sale, which explains stable home prices. Perhaps most encouraging for homebuilders, the marketplace for existing homes plummeted 24 percent for the 12-month period ending in April, as prospective sellers elected to stay put. Even with positive fundamentals, the fog of pandemic uncertainty leaves many builders with understandable concerns. How are your peers keeping projects rolling? What can you learn from others about business practices…
Data shows that customers are expecting contactless services for years to come. For builders and contractors, that means effective communication through virtual tools will be critical to business success. Here are practical tips for taking the customer-facing parts of your business online. Like what you see? Read more here
Mixing premium and economical windows and doors to achieve the look and lifestyle your clients want is smart business. Here are ideas for creating the right blend of solutions for three popular homeowner lifestyle goals.The most effective value engineering isn’t about the lowest possible price. It’s about mixing products thoughtfully for maximum results. Check out our new blueprint for delivering the right blend of solutions for three popular homeowner lifestyle goals. Want to learn more? Get our Navigating the Recovery Ebook here.
Rather than move, more homeowners are now looking to transform the homes they’re already in. Here are some of today’s most wanted remodeling trends – the upgrades your customers are looking for, based on a survey of nearly one thousand homeowners. Like what you see? Read more here