Michael and Nea Poole of Poole & Poole Architecture didn’t know their drive past a picturesque local cornfield would lead to a building project of their own. But the old barn they discovered just spoke to them, and they decided to restore it and turn it into a one-of-a-kind home. For help, they turned to Scott Smith, founder of Portico Classic Homes in Richmond, Virginia. The team’s plan blended modern and existing with a focus on letting in as much light as possible. Smith chose JELD-WEN for the structure’s large doors and its 96 windows, collaborating on customized products that beautifully aligned with the Pooles’ lifestyle and their bold aesthetic vision. To see how JELD-WEN windows and doors helped the Pooles transform a dilapidated barn into a showstopper farmhouse, watch the video.
The rapid rise of a master homebuilder There’s a lot you can learn from Jason Black. In just five years, Black has taken Artisan Signature Homes, the company he cofounded and operates, from an idea to one of the top high-end custom homebuilders in Kentucky. In a typical year, he and his team will deliver eight homes, or about one every six weeks. His homes range from $400K to $2 million on up, with an average home value of $1.5 million. You may be thinking, “How did this guy go from a start-up to a top custom homebuilder in just five years?” He leaves no job behind. Small or large, new construction or a remodeling project, they all have the power to make new friends, circulate his name, win referrals, and help his company become the first one folks turn to when it’s time to build, well, nearly anything.
Murfey Company applies technologies, practices, and procedures from other industries to advance their building business The building industry has a well-known reputation for being slow to embrace new technologies. This resistance is understandable given the complexity of the building business and the financial stakes. Many builders surmise the safest bet is to continue using tried-and-true methods as long as possible, regardless of the potential payoffs new tech solutions offer. However, a growing number of builders understand that the key to surviving and prospering in today’s marketplace ultimately depends on their willingness to adopt new business practices and technologies. These practices often aren’t complicated—many are proven and mainstream in other industries. The key is having the mindset and confidence to embrace them. Case in point: San Diego-based Murfey Company, a 10-year-old developer of single- and multifamily homes and commercial projects. Owners Russ and Scott Murfey say that the careful application of…
Two Brothers Building for a Better San Diego Brought to you by JELD-WEN The best part about working where you grew up is giving back to the community that raised you. Murfey Company is a vertically integrated builder specializing in urban-infill, mixed-use projects in San Diego, California, helmed by brothers Scott and Russ Murfey—locals of La Jolla. The company’s portfolio includes apartment buildings, commercial development, and custom estate homes. Watch this video to get to know the Murfey brothers and learn why they build with JELD-WEN windows and doors. For assistance with window and door specifications or installation, visit JELD-WEN’s professional portal.
Create unique homes for your clients with custom windows and doors Brought to you by JELD-WEN Designing unique and meaningful homes is easier when you can fully customize your products. See how Paradigm Building Group, a full-service design-build residential construction firm, uses custom JELD-WEN windows and doors to build homes that fit their clients’ lifestyles while setting their business apart. For assistance with window and door specifications or installation, visit JELD-WEN’s professional portal.
An uplifting case study for builders everywhere. Brought to you by JELD-WEN Every builder wants to build a home their client loves. What happens when builders and clients work alongside one another to bring a vision to life? That’s how Paradigm Building Company, a full-service design-build residential construction firm, approached a job in Arlington, Virginia. See how Paradigm and their client transformed an existing floorplan into an incredible sanctuary. For assistance with window and door specifications or installation, visit JELD-WEN’s professional portal.
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Technologies and business practices from other industries can be game changers for home building Brought to you by JELD-WEN It’s easy to criticize some builders’ resistance to new technology, but given the complexities of this business and the huge financial risks, their hesitance is understandable. Established methods can seem safer and more predictable than changes that may or may not pay off. However, a growing number of builders understand that their survival will ultimately depend on their willingness to adopt new business practices and technologies. These practices usually aren’t complicated. In fact, they tend to be proven, mainstream, and even obvious. The key is having the mind-set to embrace them. Case in point: Russ and Scott Murfey of San Diego‒based Murfey Company, a 10-year-old builder/developer of single and multifamily homes and commercial projects, say that the careful application of new technologies and ideas has helped them build a thriving business.
You know your worth. Here’s how to pitch it. Shawn Van Dyke has been a contractor, construction business owner, and coach for more than 20 years. He helps builders be as confident in their business as they are in their craft. In this exclusive video, Shawn shares tactics you can use right now to increase your profits and win clients, including proven methods to prequalify your leads and how to effectively pitch your value. Check out the JELD-WEN pro site for more information.
A commitment to one’s community is the best foundation for success Brought to you by JELD-WEN True Champion Builders are invested in the communities in which they live and work. They bring a deep connection to the area that drives their thinking about what projects to take on and how to execute them. For more than a decade, the Murfey Company has been just such a builder by being a thoughtful resident and civic partner for the greater San Diego area. Owned by brothers Russ and Scott Murfey, the Murfey Company is a vertically integrated builder specializing in urban infill mixed use. This typically includes apartment buildings, but unlike many builders, every Murfey development also includes some affordable housing aspect. Such a commitment provides a huge benefit in a city like San Diego struggling with a stubborn housing crisis. In addition to their urban infill projects, the Murfeys also take on…